Baseball attendance, home runs, and scandals each rise and fall with social mood.

Even children's television shows reflect social mood

Murder increases during periods of negative social mood and decreases when social mood is positive.

The dynamics of social mood are related to the same fundamental forces that operate at the level of both the atom and the entire cosmos.

Social mood shapes ideologies.

Intense social mood, both positive and negative, has a dramatic effect on the rate of suicide. 

The same dynamic that is present in alternating waves of social mood may also govern the growth of the  universe itself. 

A sharp turn to negative social mood introduced harsh reality shows, dark teen dramas, far fewer top 10 comedies, shows about cataclysmic forces, severely dysfunctional families, and morally ambiguous main characters and anti-heroes.

Anger intensifies across the globe during negative social mood, as seen in recent bear markets.

Intellectual and scientific trends are shaped in part by social mood.

While physics continues its more than century-long quest for A Theory of Everything (physical), socionomics has discovered A Theory of Everything (social) that identifies the most important underlying driver of collective human activities.

Social mood is encoded in the written language of an entire century.

Social mood is related to the most fundamental aspect of motivation that is deeply embedded in human nature.

Expansive progress and improvement in every sphere of collective human activity is inevitable over the long term. Here's why.

Major theories of human behavior from four different fields--evolutionary biology, psychology, game theory, and socionomics--all converge in revealing the central dynamics of escalating human progress.

Society's mood is reflected on television screens. The mood and direction of the stock market has paralleled the mood of the top 10 Nielsen-rated TV series during the entire history of network television.

A booming stock market was reflected in the top 10 comedies and western adventures of the Golden Age of Television.